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How to create a customer community? Keys to success

How to Create a Customer Community? The Keys to Success.

Visit Community marketing is one of the marketing levers favored by Marketing Directors and Managers in 2024.

Companies are constantly looking for innovative ways to increase brand appeal and develop customer loyalty with their customers. 

One of the fastest-growing strategies, create a customer community can be a powerful marketing lever for stand out, hire and build customer loyaltywith both BtoB and BtoC customers.

In this article, we delve into the world of customer communities.

We'll explore what they are, looking at the differences between BtoB and BtoC environments and understanding why and how animating these communities can benefit your brand.

1. What is a customer community?

At the heart of every customer community lies in the idea of creating a space where customers can interact, share experiences, ask questions and create links.

It's a virtual or physical space (the best of both worlds being to be "hybrid) that allows transcend the simple customer-company relationship to become a committed, even ambassadorial, brand community.

The objectives of such a community go beyond simply promoting products. It's about building a emotional connection between the brand and its customersThis encourages loyalty and long-term commitment.

Whether through online forums, dedicated community platforms or in-person events, customer communities provide a space where customers can feel heard, understood, valued and connected.

The benefits are manifold: from sharing information and tips between users to creating an atmosphere of trust, these communities become catalysts for the continuous improvement of products and services.

But it's also an opportunity to listen to our customers and partners, and to find a solution that's right for them. invaluable additional value that your company can bring to them through the collective of your customer community.

It's by understanding these nuances that we can truly grasp the potential impact of customer communities, whether in a BtoB or BtoC context.

Customer community event

2. Differences between a BtoB and BtoC customer community

The nuances between customer communities in the BtoB and BtoC sectors are crucial to understanding how strategies need to be adapted according to context. 

In fact, thecommunity audience will influence your objectives and the method you adopt to animate and engage your customer community.

BtoB

In a BtoB environment, customer communities often focus on more professional aspects. 

Lembers share in-depth knowledge on the use of products in specific contexts, exchange information and best practicesand collaborate on solutions professional challenges. 

Discussions can focus on subjects directly related to the brand's products and services. But they can also be more indirectly linked to members' businesses and issues, for example helping others, share the best strategies and feedback in specific professional environments. 

Customer communities often succeed when they are not focused on self-promotion. Work more on enhancing the value of your members through a Measurable ROI for themselves (saving time by helping each other, learning from and sharing experiences with peers), and all thanks to your brand.

BtoC

Conversely, customer communities in the BtoC sector tend to be more focused on theuser experiencethe personal accounts and useful tips

Members share their experiences of using products or services in everyday situations, discuss preferred features, and offer personal recommendations. 

Brands can leverage these discussions to refine their marketing and product/service development strategies, by understanding consumer needs and preferences.

Audience or community

3. Why create a customer community?

Animating a customer community goes beyond simply providing a space for interaction. 

This meansinvest time and resources in the content creation engaging, the stimulating discussion, the creating connections between members that will bring them value and recognition active members.

Build trust and strengthen your brand

Animating a customer community creates an exclusive, close bond with its members. This close bond has the advantage of not being ephemeral and of create a deep, emotional relationship between brand and customer.

So.., your brand is more attractive by developing the sense of belonging and strengthens your loyalty marketing.

Fostering commitment

Animating a customer community helps maintain a high level of commitment. Engaged customers are more likely to remain loyal to the brandto share their positive experiences, and to influence other potential customers by becoming Ambassadors.

Collect direct feedbacks

Animating a community, brands can collect direct feedback about their products or services. This feedback is often more honest and detailed than conventionally generated comments, providing a valuable source of information for continuous improvement.

animate a customer community

4. Benefits of building a customer community

Strengthening loyalty and trust : 

A well-managed community will create a sense of community and loyalty. Members feel connected to the brand and to other customers, strengthening their loyalty over the long term: ideal for your loyalty marketing strategy.

However, it is important to demonstrate transparency andauthenticity with your members to avoid the risk of turning the collective's strength against you.

An authentic discourse and actions consistent with your community's mission must legitimize your community's raison d'être in the eyes of your members.

Direct feedback to improve products or services: 

Discussions within the community provide valuable feedback on the strengths and weaknesses of products or services, on customer expectations and needs that can bring value, and thus facilitate innovation and continuous improvement for the company.

Increase brand awareness: 

Active community members become brand ambassadors. They share their experiences positively with their network, helping to increase the brand's visibility and reputation.

Customer community involvement

5. Steps to creating a customer community

Creating a community requires a structured approach. It's a real community marketing strategy to build (Community Building) to make it a success.

Defining your community's mission

Quickly position the your community's mission (raison d'être)

What mission should your community accomplish, thanks to the strength of the collective you want to build? Defining your community's mission is fundamental to rallying your customers around your brand. 

This is your mission, and your actions must be focused on it to increase theattractiveness of your community and loyalty of your members to the latter.

Defining objectives

Clearly identify what you want to achieve with the community: strengthen customer loyalty, collect feedback, encourage mutual support or simply develop your commercial activity?

To do this, you can use the SPACES model by David Spinks, co-founder of CMX Hub :

 

S - Support

Facilitate support and improve customer satisfaction with your products/services, while reducing your costs, thanks to the commitment, mutual assistance, advice, experience sharing and best practices provided by your customer community.

P - Product

Build and improve your products and services through ideation, feedback and comments from the customers in your community.

A - Acquisition : 

Increase your appeal and develop your ambassador base (advocacy) to develop your commercial activity (prospects / leads / users, partners, investors...) thanks to your community of customers, loyal and committed to your brand.

C - Contribution :

Engage your community of members to help create content and resources for the benefit of your brand and community. 

E - Commitment

Multiply the points of contact and interactions with your brand's customers to increase customer retention and loyalty thanks to the diversity of community formats and experiences.

S - Success

Capitalize on your customer ambassadors (Customer Advocacy) to relay your successes and information, share their satisfaction and successes with you, sponsor new customers for your company...

 

This SPACES model allows you to define one or more objectives that will justify your investment in creating and developing a customer community.

Identify and understand your audience

Understand your customers' needs and expectations by conducting customer surveys. The aim is to understand their expectations of your brand and your community.

Choosing the right community platform

Select the right communication channel for your target customers. 

This can be an online forum, a group on social networks, a website or a community application with your brand universe.

The challenge is to find the best way to reach your members quickly and easily.

Choose the right solution to help you animate your community and enhance your brand.

The chosen solution should make it easy to share your content (news, opportunities, resources, etc.) via a news feed and content hosting, from manage your eventsregistration and meetings between participants, connect your members through a directory dedicated to your community to enable them to exchange information easily instant messaging (private or grouped). 

Finally, segment your customers into sub-communities will enable you to segment your communication and events to engage your members according to their typology, their company, their sector of activity, their interests, their geographical area...

Creating an editorial content plan

Define and vary the types of content to be shared (videos, photos, documents, editorial content, links...) across your community media, discussion topics and publication frequencies to maintain a constant level of engagement. 

Content publication and recurrence are key to maintaining regular contact with your customer community.

Encouraging active participation

Set up incentives and recognition levers so that your members can actively participate, react, share and help each other. 

These incentives can take the form of calls for testimonials, opportunities to share with them, rewards, content that enhances the value of your members or exclusive events to which they can gain access thanks to their community membership.

Evaluate and adjust

Regularly monitor your community's performance. 

Analyze your platform statistics and member feedback. Adjust strategies accordingly to ensure the continued appeal and loyalty of your community.

Application for customer communities

6. Conclusion

Customer communities emerge as invaluable marketing levers to assert your brand, develop a sense of belonging and engage your members as close as possible to your organization.

Whether in the BtoB or BtoC sector, animating a community offers a unique opportunity to build strong, lasting relationships. solid, lasting customer relationshipsto create a deep trust with your brand, get feedback and create a real bond with your customers.

Your organization can now create its own community of customers according to its own objectives and offer a space that values thecustomer experience and in which they feel heard, connected and promoted around your brand.

Ready to create your own customer community?

Create, animate and engage customer community as part of a community marketing strategy offers many advantages for increasing your brand's appeal and strengthening customer loyalty.

Start building your customer community now with the help of our experts!

Discover the SuperConnectr community platform!

An all-in-one community platform, 100%, customized with your brand identity.

Give the members of your network a community web Platform and mobile App with your Brand to manage, engage and promote your community!

SuperConnectr: All-in-one community platform and application
10 golden rules for animating and engaging a community

10 golden rules for animating and engaging a community

How to animate and hire a sustainable community?

Whether you're a association or trade uniona sports club that runs a business club with its community of partners, a cluster or competitive pole with its members, a training company with a learning community, a media that wants to create a close bond with its audience, an event or simply a company wishing to animate its ecosystem with its partners, employees, customers, ambassadors... the community management is a key element. 

Visit 10 essential rules to make your community animation a success !

1. Define the community's mission and objectives

Before creating your community, it is crucial to clearly define your Missionits purpose and objectives. What is the purpose of this community? What do you hope to achieve? Your mission must be inspiring and motivating for your members. It must also be aligned with your organization's overall objectives. 

Take the time to think about what you want to achieve with your community and how to vote. community marketing strategy is part of your overall strategy.

Don't forget to define common objectives the community to achieve your mission, as well as individual objectives in which your members should find themselves throughout your community.

Engaging a community starts with a unifying Mission !

WHY Golden Circle Community

2. Identify and understand your target audience

Once you have a clear Mission, it's time to understand who your target audience is. Qhat are the interests and goals of your members? in your community? What challenges do they face? What kind of content will interest them? 

Understanding and knowledge of your members' objectives will help you create content and events that are relevant to them and to create connections who will bring them value thanks to their sense of community. 

Use surveys, interviews and data analysis to get a clear picture of who your members are and what they want. It's crucial to be able to solicit meeting, learning and personal enrichment objectives to better engage members collectively and individually.

Audience or community

3. Create a community animation plan

Un animation plan is the key to keeping your community engaged. Just like a well-oiled communication plan, the animation plan can include regular communications, publications on social media to make your community better known, and event rituals to create links and offer value-added content for your members (afterwork, conference, round table, networking cocktail...). 

And to make your life easier as part of this community animation and with the aim of developing your members' commitment, you can call on the services of a community platform to federate, connect and keep in touch with your members on a regular basis, and much more besides. 

Your animation plan needs to be flexible and adaptable, capable of meeting the changing needs of your community. It must also be consistent, with regular updates to keep your community informed and engaged, all year round and at all times.

Plan d'animation de communauté

4. Provide a constant value

La regularity is essential, Make sure you regularly provide your community with value-added content and create identifiable, memorable event rituals. 

This content can be resources on industry or business themes, interviews and portraits of your members and partners, opportunities to share for the benefit of your community and its Mission, group discussions or even simply information on the life of your community and its network... 

Value can take many forms, but the objective is always the same: to help your members achieve their goals, solve their problems, build trust and meet the Mission to which you're committed. 

Lhe regularity of your animation is key to engaging a community.

Community Planning

5. Encourage participation and interaction

Create opportunities for community members to engage and interact, connect and support each other. 

This can take the form of calls to community members, community challenges, events or discussion groups. Encourage your members to share their ideas, experiences, opportunities and questions. 

The more your community becomes a "reflexthe more active and committed it is, the more valuable it is.

Community involvement

6. Respond to comments and questions

Show your community that you listen and care about their contributions

Respond quickly to comments and questions to encourage participation. 

It shows your community that you value their contribution and are there to support them. What's more, it can provide you with valuable information about the needs and concerns of your community members.

7. Create a sense of belonging 

Make sure your community members have a community space that immerses them in theyour brand universe and your values. In this way, they can a sense of belonging and exclusivity specific to your community. 

So start by ritualizing the introduction of your members to your community. This will make them feel valued. This can take the form of a face-to-face or digital presentation. 

Remember to recognize their contributions and thank them for their participation. You can also create opportunities for members to connect with each other, through discussion groups or events. 

But don't forget, the best ConnectorYou're the one who knows most of its members and their issues: community organizer ! The more your members feel connected and involved in the community, the more likely they are to stay engaged.

Sentiment d'appartenance d'une communauté

8. Choose the right community management tools and platforms

There are many community management tools that can help you manage, animate and engage your community more effectively. 

This could be a CRM-type platform for community management, a tool for tracking interactions on your various external social media, content management software, a ticketing system to allow you to manage event registrations, or even a social networking platform. a community management and animation application which will centralize your community's life and activities, right in your members' pockets, all year round.

Choose the tools that best suit your needs and those of your community to develop a sense of belonging and increaseengaging your community easily to your members.

9. Measure and adjust your community strategy

Use your statistics to evaluate the effectiveness of your community activities. 

If something isn't working as planned, don't hesitate to make adjustments. This may include changes to your animation and communication plan, the introduction of new types of content, or modifications to the way you interact with your community. 

Monitoring your progress and adapting accordingly is essential to the long-term success of your community. Never forget that your success will depend on the coherence of your animation plan to achieve the Mission. promise, as well as collective and individual objectives.

10. Train your community's ambassadors

Providing training and educational resources can help to strengthen community involvement and participation

This can include workshops, webinars, guides or tutorials. The more knowledgeable and skilled your members are, the more likely they are to participate and actively support your community. 

Train your members so you can delegate your community activities and responsibilizing your core group of committed members.

By following these 10 strategies, you'll be well placed to effectively create, animate and engage your professional community. Remember, the key to a successful community is constant engagement and providing value to your members. Good luck!

Training community ambassadors

And there you have it! By following these 10 basic rules, you'll be well equipped to create, animate and effectively engage your professional community

Remember, the key to a successful community is constant engagement and providing value to your members. Good luck!

Discover the SuperConnectr community platform!

An all-in-one community platform, 100%, customized with your brand identity.

Give the members of your network a community web Platform and mobile App with your Brand to manage, engage and promote your community!

SuperConnectr: All-in-one community platform and application
Introduction: "The power of communities" round-table by Damien Armenté - Community Leaders Club

Community Builders form a community: the Community Leaders Club is launched!

80 Community Builders gathered at the Community Leaders Club launch party: "Spotlight on communities which took place on Tuesday, July 5.  

Community organizers now have their own Club. The Community Leaders Club accompanies community animation professionals through the challenges of the profession. Our ambition is to put the spotlight on animators who often learn their trade on the job: a mix of communication, marketing and sales skills, as well as empathy, listening, coordination and interpersonal skills. A deeply human profession which is also tending to go digital.

Round table "The Power of Community" - Community Leaders Club
Round table "The Power of Community" - Community Leaders Club

The event took place at Lumen, the Cité de la Lumière, home to Lyon's Cluster Lumière. This exclusive evening enabled community leaders to :

- preview visit this innovative new venue: the Hub du Cluster Lumière. 

- learn from shared experiences and visions of community animation duringa round table on "The Power of Communities". 

- get inspired by a surprise conference on "how a community can make an impact to achieve its mission through its power". with a testimonial from Laurent Morel, co-founder of Time for the Planet. Thank you Laurent for accepting our invitation. and for this rich and impactful sharing of experiences 🙏.

- connect and exchange ideas over a networking cocktail on OUFTOP! the rooftop with a breathtaking view of Lyon from Lumen, the Cité de la Lumière.

Private guided tour of Lumen, City of Light - Community Leaders Club
Private guided tour of Lumen, City of Light - Community Leaders Club

The enriching and inspiring highlight was undoubtedly the round-table discussion which highlighted the importance of communities and their impact, reinforced by our surprise "Grand Témoin" conference. To develop your community and fulfill its mission, several questions were raised:

- How to animate your community? A look at the rituals, activities, content and events of the community leaders present.

- How do you engage your community? Sharing ideas and visions around community segmentation, defining ambassadors, achieving collective and individual objectives...

- How do you measure the impact, success and satisfaction of your community? Discussions on the benchmarks to adopt. NPS score, official Impact measurement, what depth of collection and analysis...?

A lively and enriching round-table discussion with testimonials from Mirella Launay from Medef Lyon-Rhône, Alexandre Vallat from French Tech Lyon Saint-Etienne, Philippe Badaroux from Cluster Lumière and Claire Ribouillard from Assoproneur.e. Instructive and structuring testimonies, with reflections such as : 

  • Create opportunities for community members to meet each otherIn particular, create rituals that can be identified over time.
  • Creating regular rituals is essential. They mark out the life of a community. These rituals can take the form of events, but also of content and resources shared regularly with the community. 
  • Setting up events "signatures"linked to the values and missions of its community.

Community Leaders Club: the Club for Community Builders

The Community Leaders Club is the new Club reserved for community animation professionals.

On the initiative of SuperConnectr, the Club's mission is to support community builders in professionalizing their profession. to enable them to exchange, share best practices, get inspired and connect with their peers. 

To meet this challenge, the Community Leaders Club federates community animation professionals to connect them through events inspiring, enriching and convivial. The Club is also a network based on peer-to-peer exchanges, experience-sharing and mutual support between members around their trade.

Laurent Morel de Time For The Planetthe evening's surprise "Great Witness", put it very well: to fulfill its mission, every community needsexpertise and reputation.

Building up a network of members from different backgrounds who are invested in the life of the community helps create a strong community core.

At this evening's launch of the Community Leaders Clubexchanges between the leaders of different professional communities proved Laurent Morel right. 

The "Spotlight on communities"confirmed the interest of Community Builders in connecting, exchanging and sharing around their business with the Community Leaders Club

See you soon for our next back-to-school event!

Grand Témoin" conference with Laurent Morel, co-founder of Time for the Planet

Interview: "How does HUB612 animate a community of'entrepreneurs on a hybrid model combining physical and digital?"

HUB612 - Creating a phygital (physical and digital) community (REPLAY)

Today, come and meet the community HUB612the Caisse d'Epargne gas pedal and investment fund in Lyon awith Pauline RAUDBrand Strategy and Communications Manager.

 

Pauline Raud leads a community whose aim is to provide remote and face-to-face support for start-up entrepreneurs, particularly FinTech and Insurtech. A shift in the world of coaching that followed the health crisis we've been experiencing since March 2020. 

In this way, collective intelligence is turned on its head, and the HUB612 is a remarkable example of a structure that has been able to react quickly in order to animating your phygital community. So, is it better to animate your community face-to-face or remotely? What if the answer was to combine the best of both worlds to promote networking, follow-up and sharing experiences ?

 

 

The program : 

"How does HUB612 animate a community of entrepreneurs on a hybrid model combining physical and digital?"

 

SuperConnectr regularly invites a community take the floor to present itself and its actions to its members and its ecosystem.

Community Talks enable Community Builders to showcase and promote their community. They share with you their mission, their rituals, their tools, their best animation practices, what they've tested that has worked or not so well... and answer your questions.

These Community Talks are aimed at community development professionals, as well as anyone who simply wants to find out more about our guest of the day.

Logo Community Leaders Club by SuperConnectr : the Club reserved for community builders.

Community Leaders Club: the community of Community Builders and Community Leaders.

Join the community of Community Builders and Community Animators.

After the success of Community Talks to present and enhance professional communities and networksa real need was felt. What was it? To federate and exchange ideas between community animation professionals. Today, ne are delighted to announce the launch of the Community Builders and Community Leaders Club (CLC).

The aim of the Community Leaders Club is to federating community animation professionals to exchange, help each other by tips and networking qualified and share best practices around a trade: thecommunity engagement

Our mission Connecting community development professionals to help you build and develop your community.

Whether your community is new or mature, the Community Leaders Club opens its doors to you. Join a community whose aim is to help you make contacts, network and meet people at events, and share your knowledge and top stories in your respective communities.

Community Leaders bring together professionals in community animation Community Builders, Heads of Community, Community Managers, General Delegates, Connectors, etc.

Why join the Community Leaders Club?

  • Meet and exchange with your peers,
  • Train to reinforce your knowledge around community animation,
  • Share your best practices with a professional community,
  • Benefit from community support by providing advice and qualified contacts between members.
Animating-a-community-at-a-distance-during-confinement

How do you animate a remote community during confinement?

How do you run a remote community?

The art of animating a community, remotely or physically, is the ability to create and foster interactions within a group. These interactions will create value with a common objective, to meet the community's mission. These interactions are often fostered by face-to-face meetingsthe networking, the serendipitya favorable context... 

A lot of Community Builders are asking questions to find out how to animate a remote community during this period of confinement. How do you stay connected? How do you maintain commitment to a community? How can we ensure that the value of interactions is still there, despite the fact that physical encounters are no longer taking place (events, coffee meetings, etc.)? How can you successfully bring new members on board your community, without physical links and social interaction?

Are these questions part of your daily routine? SuperConnectr invites you to answer these questions in our next Community Talks.

If you run a community of learners, you can also watch the Replay of our Community Talk with Vincent Montet, Founder and Director of EFAP's MBA DMB, who shared with us how his school managed to animate its community remotely during the lockdown.

Upcoming Community Talks :

How does the HUB612 animate a community of entrepreneurs on a hybrid model combining physical and digital?

powered by Pauline RaudGas pedal Brand Strategy Manager HUB612 in Lyon.

CommunityTalk_Communaute_HUB612

I would like to register :

How do you animate a community in times of crisis?

powered by Martin WerlenConnector accompanied by Sckanda IpourCommunity Builder at OuiShare.

CommunityTalk_Communaute_OuiShare

I would like to register :

How does Le Lab RH create an ecosystem dedicated to HR innovation?

powered by Alexandre StourbeGeneral Manager of HR Lab.

CommunityTalk_Communaute_LeLABRH

I would like to register :

How does Paris&Co's Rhizome incubator animate a community dedicated to HR transformation and the evolution of work?

powered by Fabien RaultHead of Rhizome from Paris&Co.

CommunityTalk_Communaute_Rhizome_Parisandco

I would like to register :

SuperConnectr regularly invites a community take the floor to present itself and its actions to its members and its ecosystem.

Community Talks enable Community Builders to showcase and promote their community. They share with you their mission, their rituals, their tools, their best animation practices, what they've tested that has worked or not so well... and answer your questions.

These Community Talks are aimed at community development professionals, as well as anyone who simply wants to find out more about our guest of the day.

Community Talk by SuperConnectr - Meet the IME France community - Institut du Mentorat Entrepreneurial

L'Institut du Mentorat Entrepreneurial : IME France - Creating a community of mentors and mentees (REPLAY)

Today, come and meet the community of mentors and mentees led by theInstitut du Mentorat Entrepreneurial (IME France) awith Fabrice GEFFROYGeneral Delegate of this national network of EMIs dedicated to fast-growing SMEs and ETIs.  

 

Fabrice Geffroy leads a community of which "The aim is to offer an entrepreneur at the head of a fast-growing company (Mentee) the opportunity to benefit from 12 to 18 months of individual coaching, provided by another seasoned entrepreneur with a major entrepreneurial success to his or her credit (Mentor).

Leading a community such as IME France involves "a program of rich and varied interactions, including thematic meetings and workshopsmoments of networkingand evenings "Discovery events bringing together all Mentor and Mentee entrepreneurs and a newsletter. "

 

 

The program : 

How does the Institut du Mentorat Entrepreneurial animate a community of entrepreneurs (mentors and mentees) and partners?

 

SuperConnectr regularly invites a community take the floor to present itself and its actions to its members and its ecosystem.

Community Talks enable Community Builders to showcase and promote their community. They share with you their mission, their rituals, their tools, their best animation practices, what they've tested that has worked or not so well... and answer your questions.

These Community Talks are aimed at community development professionals, as well as anyone who simply wants to find out more about our guest of the day.

Community Talk by SuperConnectr - Meet the network of gas pedals Le Village by CA

Le Village by CA - Networking start-up gas pedals to innovate with large corporations (REPLAY)

Today, come and meet the community The Village by CA awith Benjamin PETITJEANMayor of the Village by CA Centre Est, which is part of this important network of start-up gas pedals 

 

Benjamin Petitjean leads a community which is part of a network of gas pedals and whose aim is to connecting start-ups with companies partners to accelerate innovation and business thanks to a national and international network.

The special feature of this model is that it enables partner companies, often major accounts, to implement their digital transformation through cooperation with start-ups supported by Le Village by CA. The aim is to enable them to experiment with new, innovative working methods.

Last but not least, the Villages by CA network has international relays with locations all over the world in Milan, London, New York, Shanghai, Tokyo... to support start-ups in their international development.

 

 

The program : 

How does Village by CA create a unique network in France and abroad, bringing together start-ups and companies to accelerate innovation and business?

 

SuperConnectr regularly invites a community take the floor to present itself and its actions to its members and its ecosystem.

Community Talks enable Community Builders to showcase and promote their community. They share with you their mission, their rituals, their tools, their best animation practices, what they've tested that has worked or not so well... and answer your questions.

These Community Talks are aimed at community development professionals, as well as anyone who simply wants to find out more about our guest of the day.

The Adecco Group Alumni Network - Creating a community of former employees (REPLAY)

Today, come and meet the community The Adecco Group Alumni Network awith Thierry Bernard its Chairman and Marie-Paule GérardGeneral Secretary.

The Alumni network is a network of former permanent employees of the French companies in the Adecco France Group.

This alumni network has a number of objectives: 

- Ensure a permanent link between the different generations of former employees of the Adecco France Group,

- Promote friendly and professional relations between members, and foster esprit de corps, mutual aid and solidarity,

- Develop a network of former employees to share experience and skills,

- Encourage reflection on the company's activities, organization and management, and, where appropriate, produce content based on shared interests.

The program : 

How is The Adecco Group Alumni Network run to maintain the link between past and present and the different generations of former Group employees?

SuperConnectr regularly invites a community take the floor to present itself and its actions to its members and its ecosystem.

Community Talks enable Community Builders to showcase and promote their community. They share with you their mission, their rituals, their tools, their best animation practices, what they've tested that has worked or not so well... and answer your questions.

These Community Talks are aimed at community development professionals, as well as anyone who simply wants to find out more about our guest of the day.

Community Talk by SuperConnectr - Meet the ANDRH community

ANDRH - Creating a community of HR professionals (REPLAY)

Today, come and meet the community: theANDRHthe world's largest HR reference community awith Anthony CONTAT, its co-chairman.

ANDRH is a network of over 5,000 HR professionals and experts in France and abroad. The community anticipates and supports changes in human resources professions, in particular by facilitating mutual assistance and by regularly organizing enriching and convivial meetings between members to share best practices and industry news.

Lastly, ANDRH represents the interests of the HR community by making proposals to public authorities, European and international bodies and social partners on all subjects concerning the professional practice of its members: HR policy, social dialogue, remuneration, promotion of professional equality and diversity, training, employment, quality of life at work...

The program : 

How does ANDRH create a (D)HR community to strengthen cooperation between HR professionals and develop their expertise?

SuperConnectr regularly invites a community take the floor to present itself and its actions to its members and its ecosystem.

Community Talks enable Community Builders to showcase and promote their community. They share with you their mission, their rituals, their tools, their best animation practices, what they've tested that has worked or not so well... and answer your questions.

These Community Talks are aimed at community development professionals, as well as anyone who simply wants to find out more about our guest of the day.