Community Builders Afterwork: "How to create a community? The SPACES model.
How do you create a community?
Le Community Leaders Club invites you to its next Afterwork in Paris on the theme: " How do you create a community? The SPACES Model. "
Before setting up a community, it's a good idea to ask yourself the right questions.
And in particular: "Why create a community?
What are the objectives for which I want to create a community? What value do I want to create with a community?
The SPACES model.
To answer these fundamental questions, we will approach them from the angle of the SPACES model, designed by David Spinks, founder of CMX Hub.
The basis of this SPACES model is to help you define what you want to achieve with your community. Strengthen customer loyalty? Increase feedback? Encourage members to help each other? Simply develop your commercial activity?
Here are the main objectives established by the SPACES model which we'll be looking at in detail over the course of the evening, with real-life examples from our 3 Club guests:
S - Support :
Facilitate support and improve customer satisfaction with your products/services.
P - Product :
Building and improving your products and services.
A - Acquisition :
Increase your appeal and develop your ambassador base (advocacy) to develop your commercial activity.
C - Contribution :
Engage your community of members so that they contribute to the creation of content.
E - Commitment :
Increase the number of points of contact and interactions with your brand's customers.
S - Success :
Capitalise on your customer ambassadors (Customer Advocacy).
The Builders' After Party: Tuesday 23 April 2024 in Paris!
Join us for our next event in Paris: Tuesday 23 April 2024 from 6.30pmin the community's new premises KhiplaceClub des investisseurs professionnels (62 rue de la Boétie, 75008 Paris).
For the occasion, meet our 3 guests of the Club who will come to testify and share with you on their community animation strategies, put into perspective with the SPACES Model.
The 3 Club Guests
Eloïse Barrège, Community Builder at The Growth Machine for the community Playground.
After working for 5 years in communications agencies as a Digital & Social Media Consultant, Eloïse was theone of France's first Community Builders as such, joining Ausha in 2020 as Community Builder & Partnership. Eloïse Barrège has led a community of podcasters with over 2,000 members for 3 years.
Now a Community Builder at La Growth Machine, Eloïse is in charge of the Playground community, dedicated to Sales, Growth and Recruiters.
Winter Joseph de CO-IMMO, the leading national network of property business clubs. CO-IMMO means business clubs open to all real estate professionals, with the aim of extend their expertise on their local business sector 👊
Sabine Tang from CNAVS and its CNAVS member communitythe professional association affiliated to the Agéa federation, represents the interests of AXA Prévoyance et Patrimoine tied agents 🤝
Afterwork programme :
- Reception from 6.30pm
- News from the Community Leaders Club
- Round-table discussion with our Club Guests
- Networking cocktail to exchange, share and connect between Community Builders !
Do you run a community of customers, partners, employees, members, learners or alumni? The Community Leaders Club is for you!
📌 Don't miss this Club evening to chat and connect with your peers, community leaders: between Community Builders!
Practical information:
📅 Tuesday 23 April 2024
🕣 from 6.30pm
📍 Khiplace : 62 rue de la Boétie, 75008 - Paris
Will you be joining us for the next Community Leaders Club evening in Paris?
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